CBBC is a consulting agency based in Paris providing strategic, organizational and operational support to international brands in the cultural, tech and luxury industries. We partner with brands to develop and implement creative, innovative projects cross-sectors - arts, digital, business - that pave the way for a lasting and significant cultural legacy. Anchored in the Zeitgeist, CBBC cultivates and relies on a network of experts, artists, makers and curators to develop new creative territories in service of high business impact. In a world where innovation is paramount, CBBC emerges as the catalyst, propelling brands toward a future where cultural significance meets unparalleled business impact.

Our services include:

Strategic Advisory
Partnerships Development
Production of creative programs
artists curation

We have been working with a wide range of clients and partners. This includes artists such as Refik Anadol, Rachel Rose, Shahryar Nashat, Cyril Lancelin or Clara Daguin, institutions such as Mobilier National, LUMA Arles, Design Miami and companies like Google, Saint Laurent and Adidas.

MAGMA x CENTRE POMPIDOU 2024

For the 100 years of Surrealism and its retrospective exhibition, Centre Pompidou asked Magma Journal to revive the surrealist enquiry through a unique and ephemeral publication: a newspaper inspired by the surrealist tradition and the numerous ephemera of the movement. Published in September 2024, this newspaper gathered the voices of a great number of leading contemporary writers, film-makers, intellectuals and artists from France and abroad.

In partnership with Nutshell & Co, elaboration of the advertising strategy and commercialisation of premium ad spaces to brands within luxury and arts industries.

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Kiosk campaign Artwork, © Documents Edition

© Magma Journal

LUMA ARLES x google
2023

Creation, program management, production and launch of the Research initiative in collaboration with Google and LUMA Arles inviting Shahryar Nashat, Rachel Rose and Sara Sadik alongside researchers for the production of 3 commissioned works. These projects, leveraging innovation to enrich artistic expression, explore the intersection of digital and physical realms through artificial intelligence, ambient sensors and human-machine interaction.

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Sara Sadik, XENON PALACE, 2023. Photo: Renata Pires

Shahryar Nashat, Reverse Rorschach, 2023. Photo: Renata Pires

Rachel Rose, The Last Day, 2023. © Rachel Rose, Gladstone Gallery, New York and Brussels, and Pilar Corrias, London.

KOCHÉ X GOOGLE
2022

Creation, program direction and production of 4 interactive garments including Google technologies alongside an interactive, immersive, AI driven scenography on a 12 meters LED wall illustrating the perception of the environment from a radar perspective for Paris Fashion Week SS23.

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Koché interactive skirt. Photo: WWWESH Studio

Koché Fashion Show, SS23, Palais Brongniart

Koché Fashion Show, SS23, Palais Brongniart

please touch the thread
Mobilier national
2019

Artist residency inviting 3 emerging Artists - Chloé Bensahel, Amor Munoz, OMA Space - to experiment with Jacquard by Google technology supported by Google ATAP engineers. Curation and management of the Artists, production of 3 interactive installations, artistic direction, scenography and production of an exhibit as part of FIAC! At Mobilier National in Paris, with the support of French Ministry of Culture. Publication of a limited edition interactive book.

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Chloé Bensahel, Words Weave Words, 2019. Photo: Léo Cannone

OMA Space, Tree of Light, 2019. Photo: Léo Cannone

Amor Muñoz, Notes & Folds, 2019. Photo: Léo Cannone

Please Touch the Thread, interactive book. Photo: Yorgo Tloupas

Book 

SAINT LAURENT x JACQUARD™ BY GOOGLE 2019

Led Google’s partnership with Saint Laurent for the production of the 1st connected backpack using Jacquard™ by Google technology. Handled contracts negotiation, relationship and product roadmap with Saint Laurent studio, Artistic Director and CEO. Oversaw prototyping at Google headquarters in Mountain View and manufacturing at Saint Laurent facilities in Italy. Management of global go-to-market strategy, product certification, retail training and customer support.

Project awarded for the Dezeen Awards in 2020 within wearable design category and Fast Company Innovation by Design Award, 2020.

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